Winner

Congratulations Team Psychic from MICA, Ahmedabad. They have won INR 10 Lacs.
Team Members: Manaal Maniyar & Kushagra Gupta

Runner Up

Congratulations Team Nuts.Guts.Glory from NMIMS, Mumbai. They have won INR 5 Lacs.
Team Members: Somya Singh, Anusha Aggarwal & Bhanuj Makkar

Congratulations Team ND from IMT, Ghaziabad. They have won INR 5 Lacs.
Team Members: Nandish Malhotra, Dwaipayan Dey & Jyotsna Lal

An RB Maverick is a game changer, dares to think beyond, is a creative genius, has the power of ideas, has the smartest brains, solves real challenges

A Maverick is a game changer, who leaves behind the conventional and dares to think beyond. He/she is a creative genius and believes in the power of ideas. We at RB believe that a Maverick embodies our four core values of Entrepreneurship, Ownership, Achievement and Partnership and lives by them every day.

In the 10th edition of the Annual Case Study Competition, RB (formerly known as Reckitt Benckiser) India is looking for the next generation Maverick. We are inviting applications from the brightest and smartest brains from the Business Schools in India to solve a real life business challenge.

So if you think, you have that Maverick streak in you, come participate in RB Mavericks Case Challenge and submit your entries before the midnight of Aug 28, 2016 and be a Game Changer

The RB Mavericks Case Challenge moves to Phase 3 : Execution

RB is proud to announce the 2016 edition of it's Maverick's Case Challenge. This year, the focus is sponsored by Harpic and is completely focused on 'Open Defecation!'

Know More

Questions: RB Mavericks Case Challenge 2016 - A new call for nature's call


Questions: RB Mavericks Case Challenge 2016
A new call for nature's call
Q1
What is your big idea that will reduce open defecation (in India)?
Q2 Who is your target audience to achieve this objective (who all would you talk to in a household or panchayat or local authorities)?
Q3 What are the key consumer insights?
Q4 Convince us why your idea will change consumer behaviour?
Q5 How will you make it come alive across touch points?

RB will fund the top 6 ideas with Rs.50,000 to execute and bring alive

Winners will receive Rs.10 Lacs and Runners up, Rs.5 lacs